This comes from the New England Sports Network regarding Tuesday’s Red Sox season opener. Great numbers for NESN.
NESN’s coverage of yesterdays Red Sox opening day win garnered a 17.9 average household rating in the Boston DMA setting an opening day record. The previous best opening day game rating was 17.6 on 4/3/05, a game that aired in primetime against the Yankees on WSBK-TV.
NESN’s game rating was the top rated program in the market beating every primetime show including American Idol.
NESN also set a network record opening day pre-game show rating of a 4.3 for the debut of NESN’s reintroduced 1-hour pre-game show Red Sox Game Day LIVE.
Impressive. Boston and New England love their Red Sox.
