Friday's Olympic Overnight Ratings Do Quite Well For NBC

We don’t have the final ratings for the 2012 Olympics on NBC for Friday’s primetime show. NBC says Nielsen’s process and data gathering had issues on Saturday so we won’t have final ratings and viewership numbers until Sunday morning. Once that comes in, I’ll post it here.

This is what NBC is saying about the overnights from Friday.

The overnight rating/share for Friday’s primetime broadcast on NBC was a 14.6/26, up 17% from the comparable night from the 2008 Beijing Olympics (12.5/22). The 17% gain over Beijing last night marked the biggest advantage for an overnight of any night of the London Olympics vs. Beijing.

Some other stuff is coming up.

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.

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