TNT’s Thursday Night Doubleheader Features Kobe, LeBron, Amar’e and ‘Melo

Since I had to get up early this morning to drive Dad to the airport, it gives me some extra time to post some stuff that I could not get to earlier in the week. So I give you tonight’s TNT Thursday Nitro NBA doubleheader. By the way, I used to love when TNT used to call its NFL games, Sunday Nitro. Then they made their WCW cards, Monday Nitro. But I digress.

Tonight’s doubleheader starts an hour earlier, so if you tune in at 8 tonight, you’ll miss much of the first half of Los Angeles-Miami. Plus, you’ll want to tune in just to see if any of the Miami Heat starts to cry after the game. So remember, the TNT doubleheader starts at 7 p.m. East, not at 8. Just wanted to make sure.

TNT NBA Thursday Continues with a Star-Studded Doubleheader Featuring the Lakers @ Heat and the Knicks @ Mavericks

TNT NBA Thursday continues on March 10 with a star-studded doubleheader beginning at 7 p.m. (ET). The first game of the night will feature LeBron James and the Miami Heat hosting Kobe Bryant and the Los Angeles Lakers. Play-by-play announcer Marv Albert will call the game alongside analyst Mike Fratello with Craig Sager reporting. In the second game of the night, Carmelo Anthony and the New York Knicks travel to Dallas to face Dirk Nowitzki and Mavericks at 9:30 p.m. (ET)Kevin Harlan (play-by-play) and Kevin McHale (analyst) will be courtside with Cheryl Miller reporting. The Emmy® award-winning studio show Inside the NBA with Ernie Johnson, Charles Barkley and Kenny Smith will recap the games.

The 2010-11 NBA season on TNT is the most watched season in Turner’s 27 years of airing NBA coverage. Through 42 games, the NBA on TNT is averaging a 1.5 U.S. rating (+25%, 1.2 U.S. rating), 2,389,000 total viewers (+29%, 1,852,000 total viewers) and 1,778,000 households (+26%, 1,406,000 households) over last year’s corresponding coverage. In addition, this season is +27% on total viewers compared to Turner’s next best regular season audience from the 1995-96 season (total viewer average 2,389,000 vs. 1,885,000).

Exclusive content, analysis from TNT announcers and replays of Inside the NBA are available on TNT OverTime on NBA.com. The broadband channel gives fans the inside scoop on players, coaches and storylines taking place around the league seven days a week. Check out the NBA on TNT pages on Twitter (http://twitter.com/NBAonTNT) and Facebook (www.facebook.com/nbaontnt) to see the latest NBA on TNT schedule, news updates and special features from TNT announcers.

NBA ON TNT NBA SCHEDULE:

DAY/DATE
TIME (ET) EVENT
Thu., March 10
7 p.m. TNT NBA Tip-Off
Ernie Johnson (host), Charles Barkley (analyst) and Kenny Smith (analyst)
Los Angeles Lakers @ Miami Heat
Marv Albert (play-by-play) and Mike Fratello (analyst) with Craig Sager (reporter)
9:30 p.m. New York Knicks @ Dallas Mavericks
Kevin Harlan (play-by-play) and Kevin McHale (analyst) with Cheryl Miller (reporter)
Post-game Inside the NBA
Ernie Johnson (host), Charles Barkley (analyst) and Kenny Smith (analyst)

NBA ON TNT UPCOMING SCHEDULE:

Tue., March 22
8 p.m. TNT NBA Tip-Off
Ernie Johnson (host) and Chris Webber (analyst)
Chicago Bulls @ Atlanta Hawks
Dick Stockton (play-by-play) and Mike Fratello (analyst) with Cheryl Miller (reporter)
10:30 p.m. Phoenix Suns @ Los Angeles Lakers
Kevin Harlan (play-by-play) and Kevin McHale (analyst) with David Aldridge (reporter)
Post-game Inside the NBA
Ernie Johnson (host) and Chris Webber (analyst)

Source: Nielsen Media Research. Based on Live+SD. NBA Regular Season on TNT STD; 42 games vs. 41 games. (10/26/2010-3/3/2011) vs. (10/27/2009-3/4/2010)

And that will do it. More posts coming up.

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.

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