NBC Adds Famed Crew Chief Steve Letarte to Its NASCAR Broadcast Team

Just announced by NBC Sports Group, crew chief Steve Letarte will join the network’s NASCAR broadcast team when NBC/NBCSN begins airing the sport in 2015. He’ll join lap-by-lap announcer Rick Allen and fellow analyst Jeff Burton in the broadcast booth for the second half of the Sprint Cup season.

Letarte was the crew chief for Jeff Gordon and is currently the crew chief for Dale Earnhardt, Jr. He’ll remain with Earnhardt for the 2014 season before joining NBC Sports Group in 2015.

Letarte joined Hendrick Motorsports at the tender age of 16 and then rose through the ranks to become Gordon’s crew chief in 2005. He became Dale, Jr.’s crew chief in 2010.

NBC will formally introduce Letarte at Daytona International Speedway on Friday.

NBC/NBCSN will air 20 Sprint Cup races include the Chase to end the season as well as 19 Nationwide races starting in 2015.

Here’s the press release.

NASCAR on NBC.jpg largeNBC SPORTS GROUP ADDS CREW CHIEF STEVE LETARTE TO NASCAR BROADCAST TEAM

Meteoric Career Includes Crew Chief Roles with Jeff Gordon, Dale Earnhardt Jr. and now NBC 

DAYTONA BEACH, Fla.January 9, 2014 — NBC Sports Group’s upcoming NASCAR coverage continues to take shape as another prominent figure from the sanctioning body’s elite series joins NBC and NBCSN’s expanding broadcast team.  Current Hendrick Motorsports crew chief Steve Letarte, who once stood at the helm of Jeff Gordon’s famed No. 24 race team, and now leads the crew behind the ultra-popular No. 88 car driven by Dale Earnhardt Jr., has reached an agreement to join NBC’s multi-platform NASCAR coverage beginning in 2015.  The announcement was made today by Sam Flood, Executive Producer, NBC Sports and NBCSN, and will be discussed in further detail at a Media Conference scheduled for 8:30 AM ET tomorrow at Daytona International Speedway.

“I’ve always been impressed with Steve Letarte’s interviews, and feel smarter after hearing him break down the crucial elements of each race,” said Flood. “It wasn’t long into our first meeting about this potential role on our broadcast team when I realized that Steve is going to be ‘Must See TV.’”

Letarte will join fellow analyst Jeff Burton and race announcer Rick Allen across NBC Sports Group’s exclusive coverage of NASCAR’s Sprint Cup and Nationwide Series action on NBC and NBCSN, which includes races, pre- and post-race shows, qualifying, and studio programming.

“As soon as I met with Sam Flood and his team at NBC Sports it became obvious to me how excited they are to be covering NASCAR in 2015 and beyond.  Their excitement, along with my love for racing, solidified my decision to move away from the pit box and into the broadcast booth,” said Letarte.  “I want to thank Rick Hendrick and everyone at Hendrick Motorsports for the opportunities they have given me over the last 18 years, and I want to reaffirm my commitment to Dale Jr. and the entire 88 team to go win races and challenge for the championship in 2014.”

Letarte has worked for Hendrick Motorsports since he was just 16 years old.  In 1996, after graduating from high school early, Steve started traveling with the No. 24 race team, driven by Jeff Gordon, as a full-time mechanic and tire specialist.  His impressive work ethic moved him up the ranks quickly, assuming the role of car chief in 2002, and then crew chief for the four-time NASCAR Cup Series champion in 2005 when Steve was 26.  After five successful seasons with the No. 24 team and Gordon, Letarte embarked on a new challenge and joined Hendrick’s No. 88 team driven by Dale Earnhardt Jr.  Letarte and the No. 88 team started the 2011 season strong by capturing the pole at the Daytona 500,  and went on to qualify for the Chase, the first time for Earnhardt since 2008.  In 2012, Letarte and Earnhardt combined for their first win together, on Father’s Day at Michigan International Speedway.  Throughout the 2013 season, the No. 88 team solidly remained in the Top 10 in points and made the Chase for the Sprint Cup yet again.  Steve and his wife, Tricia, live in North Carolina with their two children.

On July 23, 2013, NASCAR and NBC Sports Group reached a comprehensive agreement that grants NBCUniversal exclusive rights to the final 20 NASCAR Sprint Cup Series races, final 19 NASCAR Nationwide Series events, select NASCAR Regional & Touring Series events and other live content beginning in 2015.

With this partnership, NBC’s 20 NASCAR Sprint Cup Series race schedule includes a designation as the exclusive home to the Chase for the NASCAR Sprint Cup, when the elite national series races through its final 10 events of the season.  The Chase culminates with the season-ending championship event, which returns to network television in 2015 for the first time since 2009. Of NBC Sports Group’s 20 NASCAR Sprint Cup Series events, seven will be carried on NBC annually, with 13 airing on NBCSN. Four of NBC Sports Group’s 19 NASCAR Nationwide Series races will air on NBC, with 15 airing on NBCSN.

In addition to NASCAR’s Sprint Cup and Nationwide Series races, NBC also obtained exclusive rights to practice and qualifying sessions for NBC’s national series events during their portion of the season, as well as rights to broadcast the NASCAR K&N Series, NASCAR Whelen Modified Tour, NASCAR Toyota (Mexico) Series, the NASCAR Hall of Fame induction ceremony and NASCAR’s season-ending banquets. Further, NBC is granted Spanish-language rights, certain video-on-demand rights and exclusive TV Everywhere rights for its NASCAR Sprint Cup Series and NASCAR Nationwide Series events.

There you have it.

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.

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