Just received this press release from Fox regarding the final ratings for Game 2 of the World Series from Friday. It tells us that Fox won the night with an 8.5 rating and a 14 share. Overall, 14.1 million viewers watched the game. While the game was down 27% from last year’s Yankees-Phillies matchup, Fox is really comparing it to 2008 where it’s up from Phillies-Rays.
It won the night overall, it won the 18-49 demographic and it’ll do well when it comes to the weekly ratings. We have the press release from Fox.
Network Hits Its Second Consecutive Prime Time Victory Among Households, Average Audience and Key Adults 18-49 DemoNew York, NY – Thursday night’s Game 2 of the 2010 World Series earned an 8.5/14 (14.1 million viewers) household rating/share to hand FOX its second consecutive win in prime time as well as its highest-rated and most-watched Thursday night since Game 2 of last year’s World Series.From 8:00 -11:00 PM ET, FOX easily topped all other prime time programming in households and average audience win the night. The network’s 4.1 in Adults 18-49 easily topped CBS (3.4), with ABC (2.9) and NBC (2.4).Compared to 2008’s Phillies-Rays Game 2 (the last non-Yankees World Series matchup), last night’s showdown between the San Francisco Giants and Texas Rangers is up +11% in average audience (14.1 vs. 12.8 million viewers) and up +5% in rating (8.5 vs. 8.1). As expected, last night’s telecast is down -27% in rating (vs. 11.7/19) and -25% in viewership (vs. 18.9 million viewers) compared to Game 2 of last year’s Yankees-Phillies series.Through two games the 2010 World Series is averaging an 8.7/15 (14.6 million viewers) to rank it sixth among broadcast prime time programming for the week-to-date, keeping the World Series on track to deliver ratings equal to a top ten prime time hit.While Game 1 was billed as the premier pitching matchup of the Series, Game 2 delivered it as San Francisco’s Matt Cain and Texas’ C.J. Wilson battled for seven and a half innings before a late blowout by the Giants. Ratings grew from a 6.6/12 at 8:00 PM ET, then to an 8.7/14 at 9:00 PM ET, a 9.2/15 at 10:00 PM ET and peaked at a 9.6/16 at 10:30 PM ET.San Francisco led major markets with a 36.4/62 with Dallas checking in at a 30.9/47. World Series Game 3 from Arlington, TX begins Saturday night with coverage beginning at a special 6:30 PM ET start time.
There you go.
