ESPN Unveils The “Big Blue” Mobile Studio At The Women’s World Cup

I’m a geek for these type of things so when I get press releases on production, I eat them up. Throughout the Women’s World Cup in Germany, ESPN will utilize a mobile studio called “Big Blue” at various sites and it was built specifically for this event. It will be sent to the stadiums that will be home to the Women’s World Cup matches and will be able to hold a studio set, three analyst positions and a control room all in the same facility. ESPN Front Row has a slide show and I’ll post that here as well.

Check out the press release first.

ESPN to Use Traveling Studio for FIFA Women’s World Cup in Germany

ESPN will utilize a unique mobile studio throughout the 2011 FIFA Women’s World Cup in Germany (June 26 – July 17) that will travel to six different cities and historic locations throughout the country.  The set will be used for pre-match, halftime and post-match shows live, as well as World Cup-branded segments on SportsCenter, First Take and ESPNEWS.

The mobile studio unit, a more dynamic and updated version of the acclaimed pit studio used for ESPN’s NASCAR Countdown, was built specifically for Women’s World Cup.  It has two levels with the studio set – including host and three analyst positions – on the top floor, and a fully-functional control room on the lower level with its own audio mixer and video switcher.  The mobile unit expands to 25 feet high and up to 16 feet sideways.  In transit, it travels as a compact 18-wheel truck.  A hydraulic lift and an electric motor expand and contract the dimensions of the unit, making it possible to navigate the narrow streets of historic German city centers.

The studio unit is outfitted with special lighting, adaptable to filming on dense or bright, sunny days, three cameras, and a Jib camera.  The studio background offers an open-air setting or an encased 360 degrees with a glass window which can be used in inclement weather; both will allow viewers to see the pageantry and scenic backdrops from the historic German cities. The truck’s exterior is also wrapped with a sweeping image of a diving goalkeeper.

The mobile unit, named “Big Blue,” was assembled in Holland over the past six months.

The planned route during Germany 2011 (subject to change):

  • June 25-26:  Berlin “Olympiastadion” – Site of the Germany 2011 opening match between host and defending champion Germany and Canada.  The historic stadium hosted the 1936 Olympics, and the 1974 and 2006 FIFA World Cup matches, including the Italy-France final in 2006.
  • June 28-29:  Dresden, overlooking “Church of Our Lady” – The Lutheran church built from 1726-1743 was heavily damaged in World War II. The church’s restoration, which started in 1994 and was completed in 2005, is now a symbol of reconciliation in Germany.
  • July 1-3: Heidelberg “Marktplatz” (Market Place) – One of the main squares and a popular destination at the Heidelberg city center, adjacent to the historic Town Hall and Neptune Fountain. The U.S. Army has had a military base in Heidelberg since 1951.
  • July 5-6: Wolfsburg’s “Phaeno Science Center” – A unique architectural achievement, the interactive science center in downtown Wolfsburg illuminates at night. The city is also known as the home and headquarters of Volkswagen.
  • July 9-10: Dresden, outside the Opera House – For the quarterfinals, the mobile unit will return to Dresden, originating from outside the opera house of the Saxon State Opera, built in 1841, beside the River Elbe.
  • July 13-17: Frankfurt, outside “Women’s World Cup Stadium” – The site of the final match and the International Broadcast Center for the 2011 FIFA Women’s World Cup.

Now the slideshow showing the construction in Holland, then the finished product.

All pretty interesting. The Women’s World Cup begins Sunday morning on ESPN2 and ESPN.

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.

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