Ever since he signed with the Philadelphia 76ers, Allen Iverson had been anticipating his return in front of the Philly fans. He got it yesterday and received a warm ovation. In addition, fans watching on Comcast SportsNet Philadelphia gave the network its highest regular season rating since last season.
You want to know how big this is? Last night’s rating is 300% higher than the regular season average to date. That’s not just big, it’s HUGE as Paris Hilton likes to say. Take a look at the release from CSN Philly.
COMCAST SPORTSNET DELIVERS HIGHEST SIXERS RATING SINCE 2008
Sixers-Denver Game Broadcast Scores a 4.9 Rating, Plus Strong Pre and Postgame Ratings
PHILADELPHIA (December 8, 2009) Last night’s Sixers game, which marked the return of Allen Iverson to the team, delivered a 4.9 rating (146,000 households), and peaked at a 5.8 rating (172,300 HHs) at 7:45 p.m. The game represents a 300% increase over the Sixers regular season average rating of 1.2 (36,000 HHs).
Comcast SportsNet’s pre and postgame coverage of the Sixers-Denver game also delivered impressive numbers. Sixers Pregame Live scored a 1.3 rating (39,000 HHs), marking a 225% increase over the regular season average. Sixers Postgame Live delivered a 2.1 rating (62,400 HHs), a 250% increase over the 2009-10 season average.
Last night marked the highest rated Sixers game since April 27, 2008 when the Sixers took on the Detroit Pistons in Game Four of the first round of the NBA Playoffs. That game delivered a 5.4 rating (160,000 HHs). Last night’s game was also the highest rated regular season game since the Sixers played the Milwaukee Bucks on March 1, 2005 when the broadcast delivered a 5.4 rating (160,000 HHs).
The Sixers return to Comcast SportsNet on Wednesday, December 9 when they take on the Detroit Pistons at 7 p.m. Sixers Pregame Live will air at 6:30 p.m. and Sixers Postgame Live will immediately follow the game.
That’s it for now.
