SNY To Be Home of UConn Women's Basketball

Ending an 18 year relationship with Connecticut Public Television, the University of Connecticut has signed a new four year deal with SNY to air women’s basketball games. SNY is already the home of the UConn men since 2010.

Now completing the UConn picture, SNY will now carry UConn football and men’s and women’s basketball. The rights fee for the next four years is expected to be $1.14 million annually. That’s over the $900,000 per year that Connecticut Public Television had paid previously.

Under the agreement, SNY says it will air at least 17 games women’s games per year.

We have the press release from SNY and the University of Connecticut.

SNY Selected As Women’s Basketball Television Partner

STORRS, Conn. (May 8, 2012) – The University of Connecticut has selected SNY to be its women’s basketball regional television broadcast partner for the next four seasons, pending finalization of an executed contract between the parties.

This historic agreement will further reinforce UConn women’s basketball television package as the best in the nation, which will now include enhancements in terms of household reach, programming opportunities and rights fees.

SNY will expand UConn women’s basketball television coverage to nearly 14 million homes. SNY’s regional territory includes all of Connecticut, NewYork , New Jersey and Northeast Pennsylvania for a reach of 8.7 million households. With national coverage on DirectTV, Verizon FiOS, Comcast Cable and AT&T U-Verse, SNY’s total distribution is 13.7 million homes.

The rights fee provided to the University by SNY is anticipated to be $4.55 million over the four-year term of the contract which will cover the 2012-13 season through 2015-16 – approximately $1.14 million annually. The rights fee in the previous four-year agreement for UConn women’s basketball television rights averaged $900,000 annually.

The new agreement with SNY will provide UConn with unique cross promotional opportunities as UConn’s television packages for men’s basketball, women’s basketball and football will all be shown by the same carrier. SNY is the local television home for Husky football and men’s basketball through rights granted by the BIG EAST Conference to ESPN Regional Television.

“I am very excited that SNY will be our television home for the next four years,” says UConn women’s basketball head coach Geno Auriemma. “This agreement will continue to provide all of our loyal fans in the state of Connecticut an opportunity to watch our team play and will also help us develop a whole new group of UConn women’s basketball fans throughout the Northeast and the entire nation.  SNY will also allow us to showcase UConn women’s basketball to a larger audience, which will support our recruiting efforts and help us maintain the level of success in our program.”

“We’re thrilled to become the official TV home of UConn women’s basketball, the preeminent women’s basketball program in the nation,” said Steve Raab, President of SNY.  “This is a landmark partnership and a special opportunity for SNY.  Our unmatched distribution, unprecedented programming commitment, and live game production experience provides us the unique opportunity to help maintain and grow UConn’s leadership position.”

SNY is one of 14 managed regional sports networks by Comcast Sports Management Group. Comcast is the owner of NBC Universal and its NBC Sports Group. The entire NBC Sports Group will make Stamford, Conn., its new corporate headquarters next year.

“This new agreement with SNY will bring UConn women’s basketball to more Husky fans than ever before throughout the region and the nation,” said President Susan Herbst. “This is a great opportunity for the University to further showcase our outstanding women’s basketball program and reach our enthusiastic alumni base, both inside and outside the state of Connecticut.”

“I would like to thank Connecticut Public Television, who has been our women’s basketball television home for the past 18 years.  CPTV has been a loyal and dedicated partner, and both CPTV and UConn have benefitted from the relationship. We look forward to maintaining a relationship with CPTV, both institutionally and in terms of athletics with their new CPTV Sports channel.”

Similar to past years, a minimum of 17 live UConn games will be televised as part of the SNY package.  The exact number of games is dependent on several factors related to BIG EAST broadcast agreements, including the number of games selected for national television.

“I am very impressed with the coverage that SNY will provide to our women’s basketball program,” said UConn Director of Athletics Warde Manuel. “SNY has been a great partner as our television home of Husky football and men’s basketball and we look forward to that relationship flourishing even more. SNY will provide our loyal Husky fans a terrific game presentation and production and will also feature a number of exciting multi-platform presentations.”

SNY will devote approximately 325 hours of coverage annually to UConn women’s basketball. In addition to the live games, there will be game replays, an in-season weekly coach’s show and a new program called “Geno’s Legacy.” This program, which would have 2-3 episodes annually, would feature interviews with former UConn players who have played a major role in the history of the program and highlight what these players are now doing in their lives.

The annual number of hours also features  in-depth pre game and post  game shows  for each broadcast that would originate live from SNY’s street-level studio — in the heart of Manhattan — directly across the street from Radio City Music Hall.

There you have it.

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.

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