The NFL usually doesn’t run ads hyping the season until the first preseason games are underway, but as the league finally gets into action with the collective bargaining agreement officially approved, it will air an ad this weekend on all of the league’s TV partners.
The ad features one football being thrown around in different scenes from a high school to an office eventually to a living room to a football field and finally to an NFL stadium. The NFL says this is the earliest an ad promoting the new season has been aired, normally they don’t start until the preseason is underway, but this is no ordinary offseason having the lockout take over the time when training camps would be underway.
So take a look at the ad and you can see where this is taking us.
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The Back To Football: The Ball ad will premiere in primetime programming starting this weekend on CBS, ESPN, Fox, NBC and NFL Network.
