We have the official press release from CBS Sports in regards to the overnight ratings record for Super Bowl XLVII. The ratings breakdown tells us a slight downwards blip after the Ravens scored on the 2nd half kickoff and blackout, but then soared as the San Francisco 49ers made their comeback to make the game close.
The average overnight rating set a record, 48.1 with a 71 share. That’s up 1% from last year. If those numbers hold, then we’re on pace to see a viewership record for the fourth year in a row.
Locally, Baltimore set the pace for the country with 59.6/83. New Orleans was next with 57.1/77 and Washington, DC was in third garnering a 56.9/80. San Francisco finished out of the top 10 markets with a 49.0/84 number.
Here’s the CBS statement.
CBS SPORTS’ COVERAGE OF SUPER BOWL XLVII SCORES HIGHEST RATING IN HISTORY
Baltimore’s Win Over San Francisco Earns Overnight Rating/Share of 48.1/71 in Metered Markets
CBS Sports’ coverage of Super Bowl XLVII featuring the BALTIMORE RAVENS, 34-31 win over the SAN FRANCISCO 49ers on Sunday, Feb. 3 (6:30-8:45 PM and 9:15-10:45 PM, ET), earned an average overnight household rating/share of 48.1/71, the highest-rated Super Bowl in the metered markets in history (2/6/11; 47.9/71; FOX; Green Bay-Pittsburgh).
This year’s 48.1/71 is up +1% from last year’s 47.8/71 (N.Y. Giants-New England) in the metered markets. Rating excludes from 8:45-9:15 PM, ET during power outage.
The Super Bowl XLVII rating/share peaked at 52.9/75 from 10:30-10:45 PM, ET. Following is a breakdown of the ratings by half-hours.
(All times ET)
6:30-7:00 – 42.6/67
7:00-7:30 – 46.3/71
7:30-8:00 — 47.9/72
8:00-8:30 – 48.2/71
8:30-8:45 – 48.3/71
8:45-9:15 — 46.5/68
9:15-9:30 – 47.9/68
9:30-10:00 – 49.6/70
10:00-10:30 – 51.3/73
10:30-10:45 – 52.9/75Top 10 Rated in the Metered Markets
1. Baltimore 59.6/83
2. New Orleans 57.1/77
3. Washington, DC 56.9/80
4. Norfolk 55.8/76
5. Dayton 54.6/72
6. Columbus, OH 54.3/73
7. Indianapolis 54.2/76
8. Richmond-Petersburg 53.7/74
9. Milwaukee 53.4/73
10. Jacksonville 53.3/70Note: Nielsen fast affiliate data released at 11:00 AM, ET is not time adjusted and will not reflect CBS’s actual Sunday’s time adjusted fast national ratings that will be available from CBS later today.
That’s going to do it.
