CBS is touting its ratings for Week 3 of the NFL season. The network had the late Sunday afternoon national game and the window did very well receiving a 14.2/27 share, beating last year’s Week 3 rating, also on CBS which received a 12.6/24. These are astounding numbers for the Tiffany Network and the National Football League.
We have the press release from CBS Sports.
“THE NFL ON CBS” SCORES AGAIN WITH RATINGS IN WEEK 3 WITH 13% RISEIndianapolis-Denver Game Highlights Highest Rated Game of WeekendTHE NFL ON CBS’s Week 3 coverage once again earned high marks as the average household rating/share in the metered markets rose 13% in the Network’s regional and national broadcasts on Sunday, Sept. 26.Highlighted by the Indianapolis Colts’ 27-13 win over the Denver Broncos, the national window of the Network’s doubleheader earned a 14.2/27, up 13% from last year’s 12.6/24 (Pittsburgh-Cincinnati, Miami-San Diego, Denver-Oakland). The 14.2/27, which also included the San Diego-Seattle and Oakland-Arizona games, was the highest rated game(s) of the weekend in the metered markets.The Network’s regional game window, featuring the Tennessee-N.Y. Giants, Pittsburgh-Tampa Bay, Cincinnati-Carolina, Buffalo-New England and Cleveland-Baltimore games, earned an average household rating/share of 10.5/22, up 13% from last year’s 9.3/19 (Kansas City-Philadelphia, Tennessee-N.Y. Jets, Jacksonville-Houston, Cleveland-Baltimore) in the metered markets.Through three weeks of the 2010 NFL season, THE NFL ON CBS has an average household rating/share in the metered markets of 12.8/26, up 13% from last year’s 11.3/23. The Network’s NFL pre-game show, THE NFL TODAY, has a rating/share of 2.9/7, up 15% compared to last year’s 2.5/6 after three weeks.
Interesting stuff.