Sunday’s Sports Media Notebook — 03/01/2015

It’s been more than ten days since you had a notebook. Things have gone rather haywire and I’ve been quite busy dealing with issues at home, but you don’t have to be bogged down with what I’m going through.

You want content so here it is.


With Monday being the NHL Trade Deadline, fans in Canada and the United States will be monitoring social media, websites and TV for the latest information on trades as the push for the playoffs intensifies.

In Canada, both Sportsnet and TSN will have their all day coverage starting at 8 a.m. ET and lasting until 6 p.m., way past the deadline.

NHL Network in the U.S. will simulcast Sportsnet’s coverage for the first time after taking TSN’s excellent TradeCentre’s programming for the past few years. After watching James Duthie host, U.S hockey fans will see Sportsnet’s Darren Millard host.

Here are the details of Sportsnet’s coverage which will be seen across Canada and the U.S. complete with Canadian grammar:

One of the biggest days on the NHL calendar is about to get even bigger as the best analysts and insiders in the business come together to deliver hockey fans 10 hours of binge-worthy, multiplatform Hockey Central Trade Deadline coverage on March 2, featuring NHL news, rumours and action across TV, digital, and radio.

Sportsnet’s live Hockey Central Trade Deadline television broadcast kicks off Monday, March 2 at 8 a.m. ET / 5 a.m. PT on Sportsnet East, Ontario, West, Pacific, and Sportsnet NOW. Sportsnet’s full broadcast will also be available to viewers in the United States through NHL Network.

Providing a one-stop shop for the biggest and best coverage on every platform, Sportsnet’s state-of-the-art Hockey Central Studio serves as the ultimate hub for Hockey Central Trade Deadline, with TV, radio, and digital platforms all working as one to bring fans the day’s news as-it-happens.

Sportsnet’s Hockey Central Trade Deadline coverage on all platforms includes:


From Stanley Cup champs to former NHL GMs, executives, and Hall of Famers, Sportsnet’s extraordinary broadcast team ensures the action is covered from every angle:

  • Main Desk – Host Daren Millard is joined by Mike Johnson, Nick Kypreos and Kelly Hrudey to navigate a day’s worth of news
  • Breaking News DeskChristine Simpson is joined by Elliotte Friedman, Chris Johnston and John Shannon to deliver the latest trades and rumours
  • Reaction PanelJeff Marek referees the expert panel of Glenn Healy, Doug MacLean, Darren Pang and Craig Simpson as they debate and discuss the big moves
  • AnalyticsDamien Cox dissects the trades of the day, using analytics to explain why a player was traded and what the teams were looking for
  • In the Hot Seat George Stroumboulopoulos provides insightful interviews and discussions throughout the day
  • Digital ZoneSophia Jurksztowicz  keeps a pulse on the fan reaction on social media
  • Around the League – Sportsnet’s comprehensive network of reporters check in from across the league to share reactions in real-time

Not sure if the U.S. will have access to TSN’s coverage online, but for those in Canada, we have details of their TradeCentre here.


Can you believe that despite being armed with a new TV contract with ESPN, Fox and Univision, there could be labor strife with MLS? The league is in the midst of negotiations with its player association and the two sides will undergo federal mediation beginning today, but if they fail to agree, next Monday’s start of the 2015 regular season could be canceled. Mike Reynolds of Multichannel News looks at the networks’ plans for MLS should the season begin on time.

Brian Steinberg of Variety reports on the dispute between AT&T U-Verse and Fox Sports 1.

Christopher Heine of Adweek writes that with March Madness fast approaching, marketers should look to the NBA as a model for social media campaigns.

Awful Announcing tells us what is known thus far about Katie Nolan’s new Fox Sports 1 show that debuts next week.

Paulsen at Sports Media Watch has a local NBA ratings roundup.

To the Sporting News where Paulsen writes that boxing could pull decent ratings as it returns regularly to network television next week.

The New York Times’ Richard Sandomir explains why FIFA elected to award its U.S. media rights for the 2026 men’s World Cup to Fox/Telemundo without seeking bids.

John McDuling at Quartz reviews the FIFA decision that has ESPN seeing red.

Over to Phil Mushnick of the New York Post who goes after everyone today.

Capital New York talks with NBC News and Sports anchor Josh Elliott.

Newsday’s Neil Best goes over why the New York Yankees chose to return to WPIX to air 21 games marking a return to the station after leaving in 1998.

Sherryl Connelly of the New York Daily News has a preview of Stuart Scott’s posthumously published memior.

Tony Adame of the Wichita Eagle looks at College GameDay’s visit to the Wichita State campus on Saturday.

Tom Hoffarth at the Los Angeles Daily News wonders what’s going on with ESPN?


March is here and that means Spring Training baseball! MLB Network will air over 200 games between Tuesday and Sunday, April 5. There will be at least one game that airs live each day. You can check out the schedule here.

And that will close up the notebook for now.

Ken Fang

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.