NBC's Sure-Fire Ratings Hit, The NFL Returns on Wednesday

NBC can certainly crow about its ratings over the Olympics, but they happened during the dead month of August when network fare is as original as a Jason Blair article. It took me ten minutes to think of that. Anyway, the top-rated primetime series of 2011-12, Sunday Night Football returns to NBC this week and it all begins on Wednesday with the NFL Kickoff game between the defending Super Bowl Champions the New York Giants and the Dallas Cowboys live from MetLife Stadium in New Jersey.

It begins with NFL Kickoff 2012 at 7:30 p.m. ET live from 30 Rockefeller Plaza in New York with Michelle Beadle hosting the concert portion of the program. Musical acts include Mariah Carey and No Doubt.

Then on Sunday, it’s the season premiere of Sunday Night Football with the Denver Broncos taking on the Pittsburgh Steelers live from the Mile High City.

Al Michaels, Cris Collinsworth and Michele Tafoya will be at both games. Bob Costas will recite inane commentary from high above the field at MetLife Stadium and at the new Mile High.

The Football Night in America crew of Dan Patrick, Tony Dungy and Rodney Harrison will be live at MetLife, then return to its normal digs at 30 Rock on Sunday.

NBC also announces the return of NFL Turning Point and the premiere of Pro Football Talk to be co-hosted by Mr. Know It All, Erik Kuselias and ultimate multi-tasker Mike Florio.

Here’s the NBC press release.

NBC SPORTS GETS “BACK TO FOOTBALL”

New York Giants Host Dallas Cowboys on Wednesday, September 5. Coverage of NFL Kickoff 2012 Begins at 7:30 p.m. ET on NBC
Denver Broncos Host Pittsburgh Steelers on Sunday, September 9. Coverage Begins at 7:00 p.m. ET on NBC
Michele Tafoya to Provide Live Video Tweets During Each SNF Game
Sunday Night Football Extra to Live Stream NBC NFL Games for Fifth Consecutive Year on NBCSports.com
NFL Turning Point Season Premiere on Wednesday, September 12 at 10 p.m. ET on NBC Sports Network
Pro Football Talk with Mike Florio Airs Weeknights at 5 p.m. ET on NBC Sports Network

NEW YORK – September 4, 2012 – The NFL will open the regular season tomorrow, Wednesday, Sept. 5, with NFL Kickoff 2012 on NBC. The defending Super Bowl champion New York Giants will host their division rival Dallas Cowboys from MetLife Stadium in East Rutherford, N.J. A pre-game concert will feature performances by Grammy Award-winning artists Mariah Carey and No Doubt, from a specially constructed stage in front of 30 Rockefeller Plaza. Coverage begins on NBC at 7:30 p.m. ET.

Sunday Night Football, the No. 1 primetime show on television, kicks off on Sunday, Sept. 9, with Peyton Manning making his first regular-season appearance as the quarterback for the Denver Broncos as they host the Pittsburgh Steelers from Sports Authority Field at Mile High in Denver, Colo. Coverage begins with Football Night in America at 7 p.m. ET

Calling both games is six-time Emmy Award-winner Al Michaels (play-by-play), in his 27th season as the voice of the NFL’s premier primetime package; 13-time Emmy Award-winner Cris Collinsworth, who has won the Emmy for outstanding event analyst in each of his three seasons in the Sunday Night Football booth; and sideline reporter Michele Tafoya, who, last year in her first season with SNF, won the inaugural Emmy Award for Outstanding Sports Reporter.

Football Night in America is hosted by 23-time Emmy Award-winner Bob Costas, who will report from MetLife Stadium on Wednesday and Sports Authority Field at Mile High on Sunday. Costas is joined on site by Al Michaels, Cris Collinsworth, and two-time Super Bowl winner Hines Ward.

Dan Patrick co-hosts Football Night from MetLife Stadium on Wednesday night, and from NBC’s Studio 8G at 30 Rockefeller Plaza on Sunday night. Patrick is joined by Super Bowl-winning head coach Tony Dungy, two-time Super Bowl winner Rodney Harrison, Peter King of Sports Illustrated, and Mike Florio of Pro Football Talk on NBC Sports Network and NBCSports.com.

Michelle Beadle will host the concert portion of NFL Kickoff 2012 on NBC, featuring performances by Mariah Carey and No Doubt, from a specially constructed stage in front of 30 Rockefeller Plaza.

In addition to the weekly Sunday Night Football and Football Night in America broadcasts, NBC Sports Group’s NFL coverage also includes digital content and social media extensions that are available online, as well as NFL-related shoulder programming available on NBC Sports Network.

PREVIEW VIDEO: Michaels and Collinsworth on Cowboys vs. Giants.
http://www.tinyb.it/503CF0128C287

SUNDAY NIGHT FOOTBALL EXTRA

SNF EXTRA: For the fifth consecutive season, the entire Sunday Night Football schedule will be streamed live on NBCSports.com. The video stream will come directly from NBC’s broadcast of SNF, and will include additional camera angles and interactive features.

Sunday Night Football Extra employs a full HD-quality player, which includes a draggable picture-in-picture feature for any of the online-only cameras, plus full DVR functionality allowing the user to pause, scroll back-and-forth, and review plays in slo-motion.

SNF Extra includes expert analysis, including fantasy tips from Rotoworld fantasy experts as well as in-game chats and analysis from Mike Florio. Additionally SNF Extra employs online-only in-game analysis from the Sunday Night Football and Football Night in America teams.

SUNDAY NIGHT FOOTBALL EXPANDS DIGITAL COVERAGE

SUNDAY NIGHT FOOTBALL ALL-ACCESS. ALL SEASON LONG: For the third straight season, NBCSports.com is providing a destination for fans dedicated to behind-the-scenes content of Sunday Night Football. SNF All-Access includes exclusive photos of the Sunday Night Football production, look-ins on SNF production meetings, Michele Tafoya interviews with key NFL players and a weekly notebook and conversations with SNF talent.

Visit SNF All-Access at: http://snfallaccess.nbcsports.com/

“THE SUNDAY NIGHT FOOTBALL”: This season NBC Sports will introduce “The Sunday Night Football”, a custom made football from Wilson, which will travel with the SNF crew all season long. Fans of SNF on Facebook and Twitter will be able to keep up with “The Sunday Night Football” on the SNF Facebook page, follow its path through each city and recommend where it should visit while in town. At the end of each SNF game, “The Sunday Night Football” will be signed by the player of the game. Photos, video and stories around “The Sunday Night Football” and its travels will live on Facebook, Twitter and SNFAllAccess.com all season long.

SNF ON FACEBOOK: Facebook.com/SNFonNBCThe Sunday Night Football Facebook page provides links, photos and videos exclusive to behind-the-scenes at SNF every week. The page aggregates all SNF-related content found within the NBC Sports digital network, including NBCSports.com, SNF Extra, ProFootballTalk.com, and Rotoworld.com.

SNF ON TWITTER: twitter.com/SNFonNBCFor the first time ever, Michele Tafoya will be doing live video tweets from @SNFonNBC on the sideline exclusively for the SNF social media platforms, providing fans extended real-time content from Michele’s unique sideline perspective. Using tweets, twitpics and twitvids @SNFonNBC provides unique content with SNF talent, production crew and NFL players.

Each week @SNFonNBC will promote a guest player who will live tweet during the Sunday Night Football broadcast. On Wednesday, September 5, Super Bowl winner and retired New York Giant David Tyree will be the guest player. On Sunday, September 9, Super Bowl winner and retired Pittsburgh Steeler Willie Parker will be the guest player. The tweets from the guest player will automatically be pulled into the SNF Extra Player.

SNF ON INSTAGRAM: Going into its second season, Sunday Night Football gives the SNF fan a look at photos through the filters of Instagram. Fans get a look inside the production trucks, the locker rooms, on the field and around the city. Fans also have the opportunity to submit photos through Instagram using #SNF that will automatically be curated into a special Instagram tab on the Sunday Night Football Facebook page..

SNF ON GETGLUE: For the second season in a row, fans can check into each SNF game on GetGlue. Fans watching Sunday Night Football at home have the opportunity to win weekly SNF themed stickers and chances at real-world prizes by checking into SNF on GetGlue every Sunday night.

NFL TURNING POINT SEASON PREMIERE WEDNESDAY, SEPT. 12, 10 p.m. ET on NBC SPORTS NETWORK

The second season of Emmy-nominated NFL Turning Point, NBC Sports Network’s weekly show co-produced by NFL Films, will premiere Wednesday, Sept. 12th at 10 p.m. ET and will be hosted by Football Night in America’s Dan Patrick. The hour-long program will air throughout the NFL regular season and will focus on the crucial ‘turning point’ moment in several games for football fans each week by utilizing NFL Films’ unmatched cinematography and sideline and on-field audio.

Click here for more details on this week’s show: http://www.nbcuniversal.presscentre.com

PRO FOOTBALL TALK ON NBC SPORTS NETWORK WEEKNIGHTS, 5 p.m. ET

Mike Florio, who created the innovative, NFL-focused web destination ProFootballTalk.com, hosts the new NBC Sports Network television program Pro Football Talk. The one-hour show airs at 5 p.m. ET every Monday through Friday. Pro Football Talk will be co-hosted by Erik Kuselias.

Pro Football Talk features concentrated NFL insight from Florio and other experts from around the league. Florio and Kuselias will regularly welcome a roster of NBC Sports football commentators, including Rodney Harrison, Hines Ward, Doug Flutie, Ross Tucker, Amani Toomer, and Peter King, among others. In addition to deep diving on the most topical NFL stories of the day, Pro Football Talk will also touch on injuries, fantasy football and officiating.

There you go. Good night.

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.

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