ABC Gets Highest NBA Finals Overnight Rating Since 1998

Last night’s Game 7 between the Boston Celtics and Los Angeles Lakers generated lots of viewership. Overall, it was an 18.2, up 32% from the last Game 7 in 2005. We have the numbers thanks to this press release from ESPN.

NBA Finals Game 7 Generates Highest Overnight Rating Since 1998
Record-Setting 18.2 Overnight Rating for ABC

 
ABC’s exclusive coverage of The Finals Game 7 – Boston Celtics at Los Angeles Lakers – delivered an 18.2 overnight rating, the highest-rated NBA game since 1998 (Bulls/Jazz). The overnight rating for last night’s Game 7 marks the highest-rated NBA Finals game ever on ABC (surpassing Lakers/Pistons, Game 5, in 2005 – 15.5 overnight rating; ABC overnight records go back to 2003). 
 
Last night’s Game 7 overnight rating was up 32 percent compared to the last Game 7 in 2005 (Pistons/Spurs – 13.8 overnight rating).
 
The Finals led ABC to win the night in prime time for all seven nights of the series.  Thursday’s Game 7 broadcast was the highest-rated show of the night for all of television, as was the case for the previous six games.  The game peaked with a 23.7 rating from 11:45 p.m. to midnight ET.
 
In Los Angeles, Game 7 delivered a 39.7 metered market rating to become ABC’s highest-rated NBA game ever in the market.  Boston’s 33.9 rating is ABC’s second highest-rated game locally, trailing only the Celtics’ championship-clinching victory in 2008 (Game 6).

Through six games of national ratings, The Finals on ABC have averaged 16,434,000 viewers and a 9.7 rating, the highest six-game averages since 2004 (Pistons/Lakers).

We’ll get the final numbers later today.

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.

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