0 comments by Ken Fang on 8/9/2012
I’ve been sitting at my computer waiting for this press release and I forgot that NBC has a website that archives everything so it’s bad on me for waiting so long. So, NBC saw yet another increase for the Olympics. Day 12 garnered a 16.8 with a 28 share for Wednesday. Bolstered by the All-American […]
0 comments by Ken Fang
Let’s do the Thursday linkage. We’re doing well so far this week, knock on wood. Austin Karp of Sports Business Journal reports NBC’s overnight rating for Wednesday’s Olympic Primetime was up from Beijing. Tripp Mickle of Sports Business Journal says YouTube is looking to further strengthen its live sports portfolio after streaming Olympic content in […]
0 comments by Ken Fang on 8/8/2012
Ok, lots of stuff on the agenda for Thursday. There’s the women’s soccer gold medal match between the USA and Japan which as we know is the rematch from the 2011 Women’s World Cup Final. It airs live on NBC Sports Network at 2:45 p.m. with a special pregame show at 2 p.m. The USA […]
0 comments by Ken Fang
Last night, NBC got a bump in the ratings from the previous night and received a 17.6 rating with a 29 share for the period from 8 p.m. – 11:22 p.m. ET. That’s up 8% from the comparable night in Beijing in 2008 and 12% from Athens. In addition, NBC had an average of 30.1 […]
0 comments by Ken Fang
Let’s provide some mid-week linkage before I get too busy later on. Austin Karp of Sports Business Daily writes that NBC’s overnight rating for Tuesday’s Olympic primetime was up from the comparable night four years ago. Tripp Mickle of SBJ says NBC is about to set up a set of exhibition beach volleyball matches between […]
0 comments by Ken Fang on 8/7/2012
For Wednesday, there’s going to be a lot of events. There’s the women’s 200 meters final with favorite Allyson Felix, 400 meters gold medalist Sanya Richards-Ross and 100 meters gold medalist Shelly-Ann Fraser-Pryce; the all-American women’s beach volleyball between two-time defending gold medalists Misty May-Treanor/Kerri Walsh Jennings and Jen Kessy and April Ross; men’s basketball; […]
0 comments by Ken Fang
Let’s do some linkage for you on this Tuesday. Earlier today, actually very early today, I wrote Some Tuesday Olympic Sports Media Thoughts. I hope it makes sense. Austin Karp of the Sports Business Daily says NBC saw its second drop in the overnight ratings for the 2012 Olympics. Michael Hiestand of USA Today says […]
0 comments by Ken Fang
As we’re in the home stretch of the Olympics, I’ll provide some thoughts on some of the coverage through the first 10 days of the Games of the XXX Summer Olympiad. They’ll be in bullet form, of course. Monday’s women’s soccer quarterfinal game between the USA and Canada was an instant classic. Alex Morgan’s goal […]
0 comments by Ken Fang on 8/6/2012
After a day’s absence, let’s provide the programming for the networks of NBCUniversal as the 2012 London Games are in the home stretch. Plenty of track & field including the women’s 100 meter hurdles featuring Lolo Jones. The final day of gymnastics provides more individual event finals. The US women’s water polo team hopes for […]
0 comments by Ken Fang
After suffering its first ratings downturn for the 2012 Olympics last Saturday, NBC saw the ratings for Sunday forge ahead of Beijing once again. On Sunday, NBC saw its ratings for gymnastics, beach volleyball, and Usain Bolt’s successful defense of his 2008 gold medal in the 100 meters, go up 9% for the second Sunday […]
0 comments by Ken Fang
My apologies for not bringing you links over the last week. It’s been a crazy time for me. Some linkage now. Michael Hiestand of USA Today writes that NBC’s Rowdy Gaines doesn’t believe that Michael Phelps won’t be swimming competitively four years from now. And Hiestand reports that Matt Millen will ruin your college football […]
0 comments by Ken Fang on 8/5/2012
After beating Beijing for the first seven days of the Olympics, NBC suffered its first downturn from 2008 on Saturday night. NBC’s primetime rating ended at a 15.9 final number with a 26 share. That’s down from the 17.8/32 for the second Saturday night of the Olympics. Viewership was 28.0 million viewers last down and […]
0 comments by Ken Fang
After losing the rights to Wimbledon last year, I wondered if NBC would get out of the tennis business, but that idea was shattered this morning. While it’s in the midst of the Olympics, NBC still had time to negotiate a rights extension to the French Open through 2024. This will keep Roland Garros on […]
0 comments by Ken Fang
As we go into the second week of the 2012 London Olympics or the Games of the XXX Summer Olympiad, I thought I would take the opportunity on this middle Sunday to look ahead for the next set of Games on television. We know that NBCUniversal will carry the Olympics through 2020, that’s two Winter […]
0 comments by Ken Fang on 8/4/2012
During Sunday’s primetime coverage of the Olympics, NBC will air a special called, “Michael Phelps: America’s Golden Champion”. It will hit the air at 7 p.m. ET/PT and will kick off NBC’s Sunday primetime coverage. Bob Costas talked with Phelps on Saturday about the end of his Olympic career and how it all began in […]
0 comments by Ken Fang
Day 9 means that we head into the last week of the Olympics and the home stretch. All daytime coverage on NBC will be live in all time zones and that includes the men’s tennis final between Roger Federer and Andy Murray. Daytime coverage on NBC begins at 6 a.m. ET/3 a.m. PT. In addition […]
0 comments by Ken Fang
This from NBC Sports, the 2012 Olympics have set a viewership record through the first eight days. NBC says the average rating for the first eight primetime broadcasts 19.2/32, the best for any non-US Olympics since 1976 in Montreal on ABC. In addition, the average viewership is 34.5 million which again is the best for […]
0 comments by Ken Fang
This from NBC. The other day, the network held a media conference call which I monitored. Besides the fact that the ratings increased was a top subject for NBC Sports Chairman Mark Lazarus, online viewing was also discussed. Needless to say, online viewing on NBCOlympics.com and through the mobile/tablet apps have increased big time from […]
0 comments by Ken Fang on 8/3/2012
Let’s provide the programming for NBC for Day 8 of the 2012 Olympics. Changes for this weekend. Daytime coverage on NBC will be live IN ALL TIME ZONES starting at 9 a.m. East/6 a.m West on Saturday and 6 a.m. East/3 a.m. West on Sunday. I believe this is due to the tennis finals on […]
0 comments by Ken Fang
Another ratings press release from NBC and it’s good news for the Peacocks. Day 6 brought yet another increase in ratings for the same day in 2008. The final rating for Olympics primetime which included Gabby Douglas’ win in the women’s gymnastics All-Around, Michael Phelps’ gold in the pool and a successful day in whole […]
