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NCAA Tournament Ratings Up. Way Up

Once again, we get a press release from CBS/Turner about the increased ratings for the NCAA Tournament. Combined overnight ratings for CBS/TBS/TNT/truTV on Sunday grew to a 7.3 with a 14 share which is 14% higher than last year. Overall, the tournament’s ratings are up 17% from 2010. We’ll get the final numbers on Sunday […]

First Week of NCAA Tournament Went Swimmingly Well on CBS/Turner

I have to tip my cap to CBS/Turner. They promised us four national telecasts of the NCAA Tournament and they delivered. They provided a scoreboard bug on top of the screen informing viewers of scores of other games and what network they could be found. In addition, the use of social networks like Facebook and […]

NCAA Tournament Tip Times for the Sweet Sixteen, 03/24 & 3/25/11

As usual, all times listed are Eastern. Now that we’re down to the NCAA Tournament Regional Semifinals, CBS and TBS will carry the games. As of tonight, TNT and truTV are done as far as airing games. truTV will continue to carry pre and postgame shows. I thought CBS would take BYU in the Southeast […]

NCAA Tournament Ratings Up 11% From 2010

The final ratings for Saturday’s session of the NCAA Tournament are out. Once again the ratings are up. Once again, overall viewership is up. Once again, CBS/Turner is crowing about the ratings which ended up being a 5.9/14, up 9% from last year’s 5.4/13. Yesterday’s games were shown on CBS/TBS/TNT and there was plenty of […]

How Long Have You Been Working For CBS, Greg Gumbel?

I’m stuck at work so I didn’t see this, but plenty of others did and reacted to it on Twitter. After the exciting North Carolina-Washington game, NCAA Tournament studio host Greg Gumbel forgot what network he was working for and threw everyone for a loop. Thanks to Mocksession.com/

Another Day in the NCAA Tournament, Another Ratings Increase

For the third consecutive day, CBS/Turner have seen combined overnight ratings that are the highest for the NCAA Tournament since 1991 when the tourney expanded to four national windows. Saturday’s overnight ratings were a very good 6.7 with a share of 15, up 12% from last year when the tournament was entirely on CBS. So […]

CBS/Turner Quotage On The Bizarre Butler/Pittsburgh Ending

Well, the Butler-Pittsburgh game was an absolute gem as it came down to the wire, but as the last 7.1 seconds ticked down, the game turned into Bizarro World as two fouls called gave Butler the win by one point. Give credit to the TBS crew in Atlanta for getting John Adams, the National Coordinator […]

CBS/Turner Score Best 1st Friday NCAA Tournament Ratings in 20 Years

Once again, the combined ratings of the NCAA Tournament among CBS/TBS/TNT/truTV is the highest overall since 1991. The final rating is 5.0 with a share of 13. That’s 19% higher than last year’s 4.2/10 when CBS had all of the games and regionalized the telecasts. Altogether, 7.6 million viewers watched the games which again is […]

More Good Ratings News For CBS/Turner In The NCAA Tournament

Yesterday, we learned that the combined CBS/Turner consortium received the best overnight ratings for the first Thursday of the NCAA Tournament in 20 years. Now, the first Friday of the NCAA Tournament under the new CBS/Turner regime has also garnered the highest overnight ratings since 1991. The ratings for Friday were 5.9 with a 14 […]

NCAA Tournament Tip Times For Third Round Games on Sunday, 03/20/11

Ok, we have your tip times for Sunday’s third round games in the NCAA Tournament. Here we go. THIRD ROUND GAMES SUNDAY, MARCH 20 (12:00 Noon-12:00 AM, ET) 12:15 PM – CBS: Charlotte I: UNC vs. Washington, Jim Nantz/Clark Kellogg//Tracy Wolfson Approximately 2:45 PM – CBS: Charlotte II: Duke vs. Michigan, Jim Nantz/Clark Kellogg//Tracy Wolfson […]

Attempting The Friday Night Megalinks

I’m going to try to finish off the megalinks tonight while watching the NCAA Tournament. This is not guaranteed to work, but I’ll do my best. The Weekend Viewing Picks have everything you need for your TV planning. Let’s get to your links. National USA Today’s Dueling Mikes return, Michael Hiestand and Mike McCarthy argue […]

March Madness on Demand Sees Increased Traffic

The March Madness on Demand app and website saw plenty of visits during the first real day of action during the NCAA Tournament. Some 7.6 million visits were counted through the multiple platforms. That’s a 22% increase from last year. Of course, March Madness on Demand was powered by CBS last year and now run […]

CBS, TBS, TNT and truTV Combine to Score the Highest Overnight Ratings For 1st Thursday of NCAA Tournament Since 1991

Yes, as CNBC’s Darren Rovell notes, having all the games on at once on four networks works. .bbpBox48756845791297540 {background:url(http://a2.twimg.com/profile_background_images/7908779/CNBC_Twitter_SportsBiz.png) #000000;padding:20px;} p.bbpTweet{background:#fff;padding:10px 12px 10px 12px;margin:0;min-height:48px;color:#000;font-size:18px !important;line-height:22px;-moz-border-radius:5px;-webkit-border-radius:5px} p.bbpTweet span.metadata{display:block;width:100%;clear:both;margin-top:8px;padding-top:12px;height:40px;border-top:1px solid #fff;border-top:1px solid #e6e6e6} p.bbpTweet span.metadata span.author{line-height:19px} p.bbpTweet span.metadata span.author img{float:left;margin:0 7px 0 0px;width:38px;height:38px} p.bbpTweet a:hover{text-decoration:underline}p.bbpTweet span.timestamp{font-size:12px;display:block} 5.6 overnight TV rating for 1st tourney Thursday is the highest […]

College Basketball Viewing Picks For 03/19 & 03/20/2011, All Times Eastern

Saturday, March 19 NCAA Tournament men’s 3rd Round NCAA Tip-Off – truTV, 11 a.m. East Region Tampa, FL Kentucky vs. West Virginia – CBS, 12:15 p.m. Southeast Region Tampa, FL Florida vs. UCLA – CBS, approximately 2:45 p.m. Washington, DC Pittsburgh vs. Butler – TBS, 7:10 p.m. Denver, CO BYU vs. Gonzaga – CBS, approximately […]

NCAA Tournament Tip Times For Third Round Games on Saturday, 03/19/11

We have just received the tip times and network assignments for the third round games on Saturday. Thanks to the great people at CBS/Turner Sports for sending this even as the last game of the night, Kansas State-Utah State is still ongoing. CBS will start first and carry four games. TNT and TBS will have […]

CBS/Turner Brings In Another Guest Analyst

This weekend, St. Joseph’s coach Phil Martelli will be helping to man the Atlanta portion of CBS/Turner’s coverage of the NCAA Tournament. Indiana’s Tom Crean has the guest analyst for Wednesday, Thursday and Friday with Matt Winer, Steve Smith and Seth Davis. It will be that cast minus Crean that Martelli will join during the […]

Shuffling Some Thursday Links Your Way

With the NCAA Tournament having started in earnest, I’ll do my best to give you links now. Let’s get cracking. Mike McCarthy of USA Today has ESPN’s Erin Andrews denying that she’s interested in being on ABC’s “The Bachelorette”. This whole thing started when Erin, appearing on KNBR in San Francisco, said she wanted to […]

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