We’re getting the NFL overnight ratings in and they are good especially for NBC. Last night’s game between the New York Giants and the Dallas Cowboys received a 16.1 rating with a 25 share. It’s down slightly from the 16.5/25 received in Week 14 last year between the Cowboys and Philadelphia Eagles. However, NBC points out that last night’s rating is the second highest overnight rating for this season just behind Cowboys-New York Jets from Week 1 and adds that it’s the 5th highest overnight in the history of the Sunday Night Football series on NBC dating back to 2006.
Locally, the Dallas-Fort Worth Metroplex had the highest rating at a 41.6/58. New York did finish in the top 10 at 8th with a 21.5/32. When you get an NFC East battle for first place and a good game like last night, it usually will finish with a high rating and that’s exactly what happened with Giants-Cowboys.
Your NBC press release is below.
GIANTS-COWBOYS EARNS 16.1 OVERNIGHT RATING ON “SUNDAY NIGHT FOOTBALL”
16.1 is Second-Highest Sunday Night Football Overnight This Season and Fifth-Highest Ever on SNF
SNF Is No. 1 Show of Night and Leads NBC to Sunday Night Win
Dallas Leads Metered Markets With 41.6/58; New York is Eighth With 21.5/32NEW YORK – December 12, 2011 – Sunday Night Football was the No. 1 broadcast on Sunday night and led NBC to another Sunday night win, according to overnight data released today by The Nielsen Company.
Last night’s game on NBC, in which the Giants rallied from 12 points down in the fourth quarter to beat the Cowboys, 37-34, registered a 16.1 overnight rating and a 25 share, the second-highest SNF overnight this season (Cowboys-Jets, 16.9/27 in Week 1) and the fifth-highest in the six-year history of Sunday Night Football. The overnight rating for last night’s game is off just two percent from last year’s Week 14 game (Eagles-Cowboys, 16.5/25), which, at the time, was the most-watched Sunday Night Football game ever.
TOP 10 SUNDAY NIGHT FOOTBALL OVERNIGHT RATING/SHARE EVER:
*Sunday’s only1. 9/11/11, Cowboys-Jets 16.9/27 (2011 SNF Week 1)
T2. 9/20/09, Giants-Cowboys 16.5/27 (Dallas Cowboys Stadium Debut)
T2. 12/12/10, Eagles-Cowboys 16.5/25 (2010 SNF Week 14)
4. 9/12/10, Cowboys-Redskins 16.4/26 (Last Year’s SNF Opener)
5. 12/11/11, Giants-Cowboys 16.1/25 (Last Night’s Game)
6. 10/24/10, Vikings/Packers 16.0/25 (Favre’s Return to Lambeau II)
7. 11/21/10, Giants-Eagles 15.9/24 (2010 SNF Week 11)
8. 9/18/11, Eagles-Falcons 15.7/25 (2011 SNF Week 2)
9. 11/25/07, Eagles-Patriots 15.6/24 (2007 SNF Week 12)
10. 12/14/08, Giants-Cowboys 15.4/24 (2008 SNF Week 15)*9/9/10, Vikings-Saints, 17.7/28 (2010 Thursday Night Opener)
*9/8/11, Saints-Packers, 17.2/28 (2011 Thursday Night Opener)TOP 10 METERED MARKETS FOR GIANTS-COWBOYS:
1. Dallas, 41.6/58
2. San Antonio, 29.8/40
3. Austin, 25.1/40
4. New Orleans, 24.8/33
5. Albuquerque, 24.4/36
6. Richmond, 22.1/34
7. Las Vegas, 21.8/33
8. New York, 21.5/32
9. Norfolk, 21.1/31
T10. Philadelphia, 18.6/29
T10. San Diego, 18.6/30NBC NO. 1 ON SUNDAY NIGHT: Last night’s Sunday Night Football broadcast won the night while facing original network programs. NBC led the night among metered markets in primetime (7-11 p.m. ET) with a 12.2/19, topping the 9.1/14 for second-place CBS, which was boosted by an NFL overrun. NBC also beat Fox (4.2/6) by 190 percent and ABC (3.8/6) by 221 percent.
41 FOR 42: SNF was the No. 1 show of the night in metered-market households, excluding NFL overruns and post-game shows. When the viewership is available tomorrow from Nielsen, Sunday Night Football is expected to be the most-watched primetime show on Sunday night. This will mark the 41st time in 42 primetime NFL games – dating back to Week 7 in 2009 – that NBC has defeated its competition (38 Sundays, two Thursdays and one Tuesday).
**Viewership numbers will be available when national ratings are released tomorrow**
And yesterday afternoon, with 42% getting regional coverage of the Chicago Bears-Denver Broncos game on Fox including the major markets of Boston, Chicago, Denver, Houston, Los Angeles, New York and Seattle, the network received a stunning rating as pointed out by Fox Sports PR maven Dan Bell.
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More stuff coming up throughout the day. Keep it here.
UPDATE, 11:40 a.m.: Austin Karp, the Assistant Managing Editor of Sports Business Daily reports that opposite Chicago-Denver and a compelling overtime Tim Tebow comeback, CBS with a massive blowout featuring Oakland-Green Bay, CBS did not receive as good a rating for the 4:15 p.m. ET national window.
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Back later.
