NBA Digital Platforms All Over This Week’s Draft

As some in the media (like the Dan Patrick Show) are discussing the upcoming NBA Draft, NBA Digital is gearing up like none other. Of course, NBA TV has been airing past NBA Draft shows. It’s interesting to see how TNT covered the NBA Draft when it had the contract. Ernie Johnson, Jr. with a goatee is especially interesting. Anyway, there are plenty of platforms for the NBA to peruse such as NBA TV, NBA.com and NBA Mobile.

Here’s what you can kind find on each platform on the days leading up to Thursday night.

NBA Digital to Become Fan Destination for Coverage of 2011 NBA Draft Week

NBA TV Coverage to Feature More than 150 Hours of Exclusive Draft-Focused Programming

NBA Digital will provide fans with  all-access coverage  leading up to, and continuing throughout, the 2011 NBA Draft from Prudential Center in Newark, N.J., on Thursday, June 23NBA TV will cover its 12th consecutive NBA Draft featuring more than 150 hours of exclusive draft-focused programming. “Draft Week on NBA TV” began with 13 hours on Sunday and continues with 20 hours on Monday, 24-hour round-the-clock coverage Tuesday-Friday, June 21-24 and concludes with 22 hours on Saturday, June 25. NBA.com will feature video interviews from draft prospects in the Green Room and social commentary via Facebook and Twitter and NBA Mobile will provide instant alerts and breaking news updates on draft picks through NBA Game Time, the league’s digital app.

NBA TV:

  • The 2011 NBA Draft Preview (Thursday, June 23, 6 p.m. ET): Host Rick Kamla and analysts Steve Smith, Sports Illustrated and SI.com’s Seth Davis and NBA Insider David Aldridge will deliver analysis on draft picks, breaking news updates and storylines before selections are made. Following the draft, the NBA TV crew will recap the draft picks during the 2011 NBA Draft Recap at Midnight (ET). In addition to pre- and post-draft analysis, Matt Winer will host the Instant Analysis segment on key draft selections that will be available exclusively on NBA.com.

NBA.com:

  • Exclusive Video Interviews: Reporter Craig Sager will be live at Prudential Center to interview players moments after they have been selected in the draft. Each interview will be featured on NBA TV and NBA.com.
  • Live Chats: NBA.com writer John Schuhmann will be on-site and on-line to chat live with fans about activity surrounding the biggest night in a rookie’s career.
  • Social Media Commentary: Social media correspondent LaChina Robinson will monitor the on-going conversation and provide updates via the NBA Facebook page (Facebook.com/nba) and Twitter account (www.twitter.com/nba).
  • Virtual Green Room: Featuring interviews conducted by Craig Sager, NBA.com will offer a behind-the-scenes look at the prospects as they go through their NBA indoctrination from touring New York City to being fitted for suits that they will wear on draft night to meeting with the media to the moments leading up to the NBA Draft.

NBA Mobile:

  • Instant Alerts: NBA Game Time, the league’s digital app, will provide fans on-the-go with instant alerts on breaking news and draft updates.

During the week, additional studio programming will include:

  • NBA Draft Prospect Park (Monday, June 20, 8 p.m. ET): Host Matt Winer, analyst Greg Anthony and sports journalist Chris Dortch will take a detailed look at the prospects from across the country and around the world.
  • The Jump on NBA.com Draft Special (Tuesday, June 21, 8:30 p.m. ET): During a special episode of The Jump on NBA.com host Kyle Montgomery, analysts Dennis Scott and Brent Barry and ‘chat-master’ Sekou Smith will provide a lighter approach on the 2011 NBA Draft. Fans can participate by submitting their comments via Twitter and Facebook while the crew will respond and give their comments and analysis on everything happening around the draft. The Jump on NBA.com Draft Special will re-air on NBA TV at 5 p.m. ET.
  • NBA Draft: Coming Attractions (Wednesday, June 22, 8 p.m. ET): Host Marc Fein, analysts Brent Barry and Seth Davis will review the NBA.com “mock drafts” to anticipate possible selections for the draft.
  • NBA Draft Review (Friday, June 24, 7-9 p.m. ET): Host Matt Winer, Former Memphis Grizzlies Head Coach and Current Team Ukraine Head Coach Mike Fratello, NBA Insider David Aldridge and former NBA scout Ron Thompson break down each division team-by- team  to assess the impact of the draft.

And there you have it.

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.

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