Canada's Olympic Broadcasting Consortium's Schedule for Day 14 of the Winter Olympics

Just a few more days and the 2010 Winter Olympics will be in the books. As we head towards the final days of the Vancouver Games, there is still major hardware to hand out. On Thursday, you have the women’s hockey Gold Medal Game between the USA and Canada. There’s the curling semifinals for both the men and women. And there’s the ladies figure skating free skate. This is what CTV and its sister networks in the Olympic Broadcast Media Consortium will have on tap for Thursday.

Day 14 Highlights: The Rivalry Continues: Canada vs. USA in Battle for Women’s Hockey Gold, Thursday, Feb. 25
DAY 14 – SCHEDULED SPORTS HIGHLIGHTS (SUBJECT TO CHANGE)

OLYMPIC DAYTIME/JEUX OLYMPIQUES EN JOURNÉE 

· Curling: Women’s Semifinal #1 – At 8-1, Cheryl Bernard and Team Canada face off against Switzerland, 6-3, looking for a berth in the final (CTV, V/CPAC, APTN, CTVOlympics.ca, RDSolympiques.ca)

· Curling: Women’s Semifinal #2 – Team China takes on Team Sweden for a spot in the gold medal game (Rogers Sportsnet, CTVOlympics.ca, RDSolympiques.ca)

· Curling: Men’s Semifinal #1 – With a perfect 9-0 record, Canada’s Kevin Martin, John Morris, Ben Hebert and Marc Kennedy take on the winner from today’s Sweden/Great Britain tiebreaker. (Rogers Sportsnet, RDS, CTVOlympics.ca, RDSolympiques.ca)

· Curling: Men’s Semifinal #2 – Norway and Switzerland compete for a spot in the gold medal game (TSN, CTVOlympics.ca, RDSolympiques.ca)

· Hockey: Women’s Bronze Medal Game – Finland and Sweden battle for a spot on the podium in the bronze medal game (CTV, TSN, V/CPAC, RDS, CTVOlympics.ca, RDSolympiques.ca)

OLYMPIC PRIME TIME/JEUX OLYMPIQUES AUX HEURES DE GRANDE ÉCOUTE

· Hockey: Women’s Gold Medal Game – Two-time Olympic Games champs, Team Canada faces off against rival USA for the gold medal (CTV, V/CPAC, OMNI-Cantonese/Punjabi, APTN, CTVOlympics.ca, RDSolympiques.ca)

· Figure Skating: Ladies’ Free Skate – Currently sitting in third, Joannie Rochette skates her free program as she tries to win Canada’s first Olympic Games medal in ladies’ Figure Skating since Calgary 1988 (CTV, TSN, V/CPAC, RDS, OMNI – Portuguese/Mandarin, ATN – Punjabi, CTVOlympics.ca, RDSolympiques.ca)

· Freestyle Skiing: Men’s Aerials – 2009 World Championship silver medallist Steve Omischl, 2009 World Championship bronze medallist Warren Shouldice, and Kyle Nissen, fourth overall in the 2009 World Cup standings, take to the air with hopes of landing on the podium (CTV, Rogers Sportsnet, OLN, V/CPAC, RDS, ATN – Urdu, CTVOlympics.ca, RDSolympiques.ca)

DAY 14 – ADDITIONAL HIGHLIGHTS (SUBJECT TO CHANGE)

· OLYMPIC MORNING – Reporting from Molson Canadian Hockey House following the big Canada/Russia hockey game, hockey analyst Gino Reda captures all the post-game reaction.

· LE RÉVEIL OLYMPIQUE – Hockey expert Norman Flynn provides his perspective on the men’s hockey tournament. Walter Sieber, member of VANOC’s Board of Directors, chats with host Claude Mailhot.

· MOD LIVE @ THE BASE – The Latency performs for a live audience, while VIDEO ON TRIAL’s Boomer causes chaos in Whistler. Canadian rock legend Burton Cummings is featured in Thursday’s MuchMusic Victory Concert ceremony.

And you have the ratings for Tuesday in Canada.

Vancouver 2010 Audience Day 12 Recap: Team Canada Win Over Germany Watched by 7.4 Million Viewers
  • – 6.6 million see Ashleigh McIvor awarded Canada’s latest gold medal –
    – Joannie Rochette’s third place performance peaks at 7.55 million –
    – Canadians have watched 862 million hours of Games coverage; 26.6 hours each –
    – Figure Skating attracts viewers in Mandarin and Portuguese on OMNI –
    – OLYMPIC MORNING delivers dramatic increases in Vancouver market on CTV –

More than half the country’s population –19,239,000 viewers – tuned in to some part of last night’s Team Canada win over Germany in Men’s Hockey. With an average audience of 7.4 million viewers, the game peaked with 9.1 million viewers. A total of 795,000 viewers watched the game on V/CPAC with 6.7 million viewers on CTV alone. After Day 12, 98.2% of the population – or 32.9 million Canadians – have engaged with Vancouver 2010 coverage, according to Canada’s Olympic Broadcast Media Consortium’s CUME index.

Day 12 Average Audiences


OLYMPIC MORNING/LE RÉVEIL OLYMPIQUE 786,000
OLYMPIC DAYTIME/JEUX OLYMPIQUES EN JOURNÉE 2.9 million
OLYMPIC PRIME TIME/JEUX OLYMPIQUES AUX HEURES DE GRANDE ÉCOUTE 6.1 million

Additional Day 12 Highlights – Television

  • Joannie Rochette’s emotionally-charged performance in Figure Skating: Ladies’ Short Program attracted a peak audience of 7.55 million viewers. Nearly 16 million watched some part of the coverage, which was seen on average by 2.8 million viewers. The event was the most-watched event on Rogers Sportsnet last night with 1.3 million viewers and attracted 673,000 viewers on RDS.
  • 6.6 million viewers watched Ladies’ Ski Cross champion Ashleigh McIvor awarded Canada’s sixth gold medal of the Games during the medal ceremony. Her gold medal winning race was watched by 2.2 million viewers yesterday afternoon.
  • 1.2 million viewers watched Canada’s Kevin Martin cruise to a 10-3 victory over Fengchun Wang of China, making it the top event of the day on TSN.
  • Tuesday night’s CAN/GER Men’s Hockey game becomes the third most-watched sports event of the Games, following CAN/USA Men’s Hockey (10.6 million) and the Men’s 1000m final in Short Track Speed Skating (7.44 million).
  • Each of the 32.38 million viewers who have watched Vancouver 2010 has seen an average of 26.6 hours of coverage to date – totaling 862 million hours of Games TV.
  • Tuesday’s coverage was watched in total by 27.2 million viewers (81.2% of the population), the second-highest single-day Reach since the Games began.
  • In the Vancouver market, OLYMPIC MORNING has delivered dramatic increases to CTV’s early morning block, up 768% from 3-9 a.m. The 8 a.m. hour alone is charting an increase of 900% more viewers.
  • OLYMPIC PRIMETIME attracted 6,094,000 viewers, the second highest average audience for the time block during the Games.
  • JEUX OLYMPIQUES AUX HEURES DE GRANDE ÉCOUTE delivered 796,000 viewers for V/CPAC, RDS and RIS, while JEUX OLYMPIQUES EN JOURNÉE was watched by 397,000 viewers.
  • Mandarin coverage of Tuesday night’s Figure Skating coverage attracted 30,000 viewers on OMNI.2, OMNI AB and OMNI BC, while another 7,000 viewers watched Portuguese coverage on OMNI.1.

Additional Day 12 Highlights – Online

  • Peak concurrent video views hit 95,171 last night during the end of the CAN/GER Men’s Hockey game. (Source: Conviva)
  • The top live event stream was the CTV EVENING STREAM, which included the CAN/GER Men’s Hockey game, and the second half of the Figure Skating: Ladies’ Short Program in which Joannie Rochette’s moving performance earned her third spot going into tomorrow’s Free Skate. The second-most watched live stream was ROGERS SPORTSNET DAYTIME, with CAN/GBR Women’s Curling, and SUI/BEL Men’s Hockey.
  • Top on demand videos for Day 12 include Virtue and Moir’s gold medal winning performance in Ice Dance, McIvor’s gold medal winning Ski Cross race, and once again CAN/SWE Women’s Hockey highlights from Day 6, the Ice Dance medal ceremony with Virtue and Moir and highlights from the CAN/GER Men’s Hockey game.
  • For Day 12, female Olympians were the most-viewed athletes. In top spot was Joannie Rochette, followed by Ashleigh McIvor, Tessa Virtue, Cheryl Bernard and Yu-Na Kim.

Top Five Television Events – Day 12
Total Viewers Event Time (PT) Channels


1. 7.4 million Men’s Hockey: CAN/GER 16:35 CTV, V/CPAC, OMNI.1, OMNI.2, OMNI AB, OMNI BC
2. 2.8 million Figure Skating: Ladies’ Short Program 16:38 CTV, V/CPAC, Sportsnet, RDS, OMNI.1, OMNI.2, OMNI AB, OMNI BC
3. 2.2 million Ladies’ Ski Cross 13:00 CTV, V/CPAC
4. 2.1 million Bobsleigh: Women’s Heat 2 18:16 CTV, TSN, RDS, OLN, RIS
5. 1.4 million Men’s Curling: CAN/CHN 14:33 TSN, RDS

Sources
Television: BBM Canada
Online: Omniture unless otherwise indicated
*Conviva

I’ll have NBC’s quotage from Wednesday in the morning.

About Ken Fang

Ken has been covering the sports media in earnest at his own site, Fang's Bites since May 2007 and at Awful Announcing since March 2013. He provides a unique perspective having been an award-winning radio news reporter in Providence and having worked in local television. Fang celebrates the three Boston Red Sox World Championships in the 21st Century, but continues to be a long-suffering Cleveland Browns fan.

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