Thanks to the public relations department at Comcast SportsNet Bay Area/California for this press release.
Wednesday’s season finale for the Oakland A’s, an astounding 12-5 victory over the Texas Rangers completing an amazing comeback from 13 games out to win the American League West Division provided Comcast SportsNet California with a ratings record. The previous high was in 2008 for an A’s game against the Anaheim Angels.
Despite being on at 12:30 p.m. in the Bay Area, CSNC was the top-rated network in the San Francisco-Oakland-San Jose market for the entire time the game was televised. Comcast SportsNet California generated a 4.72 rating with an average of 118,000 households viewing.
The peak viewing period was in the final quarter hour of the game with a rating of 6.91 and almost 173,000 households.
Let’s take a look at Comcast SportsNet press release.
Wednesday’s A’s AL West Clinching Victory Attracts Peak Audience of Over 172,000 Television Households and Sets New Network Record
Comcast SportsNet California #1 Highest Rated Network in TV Households & Key Advertising Demographics in SF DMA During A’s-Rangers Game
SAN FRANCISCO, CA (October 4, 2012) – Comcast SportsNet California registered its highest-rated Oakland Athletics telecast – a 4.72 average household rating for its coverage of the A’s AL West Division clinching victory over the Texas Rangers. The telecast averaged approximately 118,053 households (San Francisco DMA – San Francisco/Oakland/San Jose) for the entire game and posted a 6.91 peak rating during the 3:45 p.m. quarter hour (172,913 households).
In addition, Comcast SportsNet California was the #1 rated network in television households for the entire length of the game and the telecast was the top-rated program in the key advertising demos of Adults 18-49 (2.40), Adults 25-54 (2.32), Men 18-49 (3.42) and Men 25-54 (3.44).
The previous rating high was on 7/13/08 when the network posted a 3.95 household rating for the A’s-Angels game. Note: All network ratings information is since 2007. Prior data is unavailable.
That concludes this post.