Monday Night Football’s New Promo For 2012 Season

Aug

Monday Night Football’s New Promo For 2012 Season

by Ken, under ESPN, Monday Night Football, NFL

For the last six years, ESPN used the line, “Is it Monday Yet?” for Monday Night Football. After using that line since it received the Monday Night Football contract, ESPN has decided to go in another direction. And while using actors anticipating the MNF game worked well, the Alleged Worldwide Leader has decided to use a new line created by its ad agency Wieden & Kennedy.

This time using real NFL figures in its first spot like Dallas Cowboys owner Jerry Jones, New York Jets cornerback Darrelle Revis, New England Patriots tight end Rob Gronkowski and Houston Texas running back Arian Foster among others, we have a new tagline for Monday Night Football, “It All Comes Down to Monday Night”.

This will debut on Monday, but you get a sneak peek right now. And two more spots with other NFL players will debut during the season. Here’s the promo.

Back later.

Tag:

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