On this week’s podcast, Southern New England Media Mogul Keith Thibault of Sports Media Journal speak with Gail Sideman, owner and publicist of PUBLISIDE, a public relations and media consulting firm on the Penn State story, but before I describe what was discussed in the guest segment, Keith and I talked about the news of the week.
As expected, the Jerry Sandusky story and his alleged molestation of as many as 20 young boys at Penn State led the discussion. Keith and I talked about the media coverage and how newspapers like the Harrisburg Patriot-News and Daily Collegian are leading the way.
We moved to the season premiere of Thursday Night Football on NFL Network and also talked about the ratings for LSU-Alabama on CBS. Also, Bob Costas’ new role on NBC Sports Network was discussed. And we talked about the death of boxer Joe Frazier and the 10th anniversary of ESPN’s Pardon the Interruption.
Gail Sideman of PUBLISIDE was our guest to discuss Penn State University’s handling of the sex scandal in the early stages of the story and how it slipped into a nightmare. Keith and I asked Gail about how coach Joe Paterno went above the school to release statements on his own and the failure of Penn State to control the message as the story mushroomed in the early part of this week.
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