Last season, MTV2 aired weekly 30 minute highlights of Lingerie Football League games. Well, after showing the semifinals live in January, MTV has decided to go live with the entire season! This follows MTV’s decision to have live mixed martial arts on MTV2 throughout the spring. Now Lingerie Football will live on Friday nights on MTV2 starting in August. It will be a 20 game regular season schedule that go until January. Then MTV2 will also have the rights to the Conference Championships as well as the Lingerie Bowl that will take place during halftime of the Super Bowl. Well, we are now spared from having to pay for the Lingerie Bowl. At least I hope you haven’t been paying for the Lingerie Bowl.
Anyway, we have the press release from MTV2.
LINGERIE FOOTBALL LEAGUE RETURNS TO THE GRIDIRON LIVE THIS FALL ON MTV2
MTV2 RENEWS LFL PRESENTS: FRIDAY NIGHT FOOTBALL AIRING GAMES LIVE ON FRIDAY NIGHTS BEGINNING AUGUST 26TH
(LAS VEGAS, Nev. and NEW YORK, N.Y. – March 22, 2011) – Lingerie Football League, LLC (LFL) and MTV2 are excited to announce the return of LFL Presents: Friday Night Football to MTV2 premiering LIVE Friday, August 26, 2011 kicking off from ‘Titletown’, Green Bay, Wisconsin at 9 PM ET. MTV2 has committed to broadcast the entire upcoming LFL 2011 / 2012 season LIVE and in full-length form for the first time ever.
“We are truly excited to bring LFL back to MTV2 to continue our great partnership and see the continued evolution and growth of the league on the network,” said Mitchell S. Mortaza, Founder & Chairman, Lingerie Football League, LLC. “With the incredible viewer interest in 2010, the move to airing LIVE full-length games on MTV2 in 2011 will only add to our viewership and explosive buzz for the LFL.”
“We are thrilled to broadcast LFL Presents: Friday Night Football LIVE this year on MTV2 as we bring back the exciting, signature style of football that only the LFL can deliver, ” said Eric Conte, SVP, Programming Development and Production, MTV2. “Although there’s a possibility that pro football may be sidelined this season, the LFL on MTV2 will continue to bring football fans the action and intense gameplay they crave.”
Throughout the 2010-11 LFL season last year, MTV2 aired weekly hard-hitting recaps of regular season games. However, the new season of LFL Presents: Friday Night Football on MTV2 will comprise of 20 live regular season games, two conference playoff games, as well as the LFL’s championship game - one of television’s biggest specials, the annual Lingerie Bowl on Sunday, February 4, 2012 (Super Bowl Sunday) to compete with halftime of Super Bowl XLVI. The inaugural season on MTV2 drew strong ratings, significant national media coverage and created a frenzy across social networking websites such as Facebook and Twitter – where LFL Football was a trending topic on Twitter on multiple Friday nights during last season.
LFL Presents: Friday Night Football is Executive Produced by Mitchell S. Mortaza for Lingerie Football League. Eric Conte serves as Executive Producer for MTV2. Joe Buoye is Executive In Charge for MTV2.
And that will end our night.