In a true first, I’m posting a press release from Lifetime, The Network That Hates Men. Los Angeles Lakers center Pau Gasol will make an appearance on a show fronted by model Heidi Klum. I’ve never heard of the show, but according to the press release that you’re about to read, it apparently does well.
Every time I’ve turned to Lifetime, I get a screen stating, “NO MEN ALLOWED TO WATCH THIS CHANNEL” and I switch away. I get this screen for Oxygen (except when Snapped is on) and whatever Oprah Winfrey calls her abortion of a channel.
Anyway, check out what Gasol will be doing tonight on Lifetime, The Network That Hates Men.
BASKETBALL PLAYER PAU GASOL OF THE LOS ANGELES LAKERS MAKES A GUEST APPEARANCE ON LIFETIME’S SERIOUSLY FUNNY KIDS HOSTED BY HEIDI KLUM ON TUESDAY, FEBRUARY 8 AT 9PM ET/PT
Friday, February 7, 2011 – Tomorrow on an all-new episode of Seriously Funny Kids, Heidi Klum makes dreams come true when she surprises the ultimate Laker fan, a young boy named Tobey, with a meeting with his idol, Pau Gasol. Tobey goes on to give Pau some tips on how to improve his game.
In the same episode, Heidi tries to convince two kids she is a 6-year-old named Helga and also re-enacts a scene from Gone with the Wind with a pint-sized Rhett Butler. The episode, entitled “Laker Idol,” airs at 9pm ET/PT on Lifetime.
Then at 9:30pm ET/PT, in an episode entitled “Klumosauraus Rex,” host Heidi Klum talks to kids about poop, shows a little girl how to model with a dog cone around her head and gets a therapy session from a young boy.
ABOUT SERIOUSLY FUNNY KIDS
Seriously Funny Kids features supermodel and supermom Heidi Klum as she interacts with children to bring out the hilarious and often insightful things they say, giving viewers a fun and refreshing look into the unbelievable window of child development and how our future generation sees the world. Lifetime has ordered 20 half-hour episodes of the program.
The series premiered on Tuesday, February 1 and posted triple digit growth in multiple demographics versus their February 2010 time period averages. Seriously Funny Kids averaged 582,000 Adults 18-49 viewers, up +97% compared to the February 2010 time period average. It also averaged 554,000 Adults 25-54 viewers (+79%), 464,000 Women 18-49 viewers (+118%), 427,000 Women 25-54 viewers (+82%) and 1.1 million Total Viewers (+26%). At 9:30, Seriously Funny Kids averaged 574,000 Adults 18-49 viewers (+97 vs. February 2010); 560,000 Adults 25-54 viewers (+85%), 460,000 Women 18-49 viewers (+117%); 429,000 Women 25-54 viewers (+86); and 1.1 million Total Viewers (+21%).
And there you have it.
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